Rabat is set to receive a groundbreaking addition to its luxury hotel landscape in 2025 with the opening of the Waldorf Astoria Rabat-Salé. Located in the iconic Mohammed VI Tower, this prestigious hotel marks a strategic partnership between O Tower and Hilton, bringing world-class hospitality to the heart of Morocco’s capital region.
A Visionary Project for Rabat-Salé
At 250 meters tall, the Mohammed VI Tower stands as one of the most ambitious projects in the Bouregreg Valley development area. It is set to become a landmark for the region, offering visitors unparalleled views of Rabat, Salé, and the Atlantic Ocean. Spanning 18 floors, the Waldorf Astoria will occupy levels 29 through 46, offering a luxurious and sophisticated retreat for its guests.
This new addition to Rabat’s growing tourism scene is set to elevate the city’s profile as a major luxury destination, offering exclusive experiences and amenities that cater to the most discerning travelers. With only 55 rooms and suites, the hotel promises a more intimate and exclusive experience, ensuring that each guest receives personalized attention.
Luxury Redefined in the Capital
The Waldorf Astoria Rabat-Salé is not just a hotel; it’s a statement of luxury and sophistication. It will feature state-of-the-art wellness facilities, refined dining options, and business lounges designed to accommodate the needs of both leisure and business travelers. The partnership with Hilton ensures that guests will be treated to the brand’s renowned commitment to excellence, while also embracing the authentic Moroccan hospitality that is central to the country’s cultural identity.
As Othman Benjelloun, President of O Tower, pointed out, the Waldorf Astoria will become a “flagship of luxury hospitality in Morocco, Africa, and internationally,” further cementing the country’s place on the world tourism map. The opening of this iconic hotel is part of the broader vision for the Mohammed VI Tower to be a major driver of development for the region, while showcasing Moroccan craftsmanship and innovation to a global audience.
A Strategic Move for Hilton and Morocco
For Daniel Wakeling, Vice President of Luxury Development at Hilton, this collaboration with O Tower represents a “unique opportunity” for Morocco as it strives to welcome 26 million tourists by 2030. The Waldorf Astoria Rabat-Salé will play a pivotal role in this ambitious goal, offering visitors a blend of timeless elegance and authentic Moroccan charm. As Wakeling stated, this new development is part of Hilton’s ongoing expansion strategy, with plans to introduce even more international brands to Morocco in the future.
A Landmark for Morocco’s Tourism Future
The Waldorf Astoria Rabat-Salé is poised to redefine luxury in Rabat, offering a new level of sophistication and exclusivity to the city’s growing tourism industry. Its strategic location within the Mohammed VI Tower will undoubtedly make it one of the most sought-after destinations in Morocco. As the country continues to evolve as a top-tier travel destination, the Waldorf Astoria will play a key role in attracting high-end visitors and establishing Morocco as a global leader in luxury tourism.
In conclusion, the Waldorf Astoria Rabat-Salé is set to be much more than a luxury hotel—it is a testament to Morocco’s growing stature on the global tourism stage and its commitment to offering unparalleled experiences to visitors from around the world. With this exciting new development, Rabat is ready to take its place among the world’s most exclusive destinations.
